Yet it’s this very channel where U.K. ministers are now trying to pump their own messages into the MAGA media ecosystem — and catch Donald Trump’s eye in the process.
British Chancellor Rachel Reeves and Defense Secretary John Healey have both done interviews on Newsmax in the past six weeks during their respective trips to the U.S. — and there’s more expected to follow from other visiting ministers.
It’s just the latest Rubicon crossed by a center-left government which has prioritized pragmatism over ideological purity — particularly when it comes to dealing with the current president and his volley of tariffs.
One U.K. government official, granted anonymity to speak freely, said Britain’s efforts to increase defense spending and strike an economic agreement with the U.S. are among the key messages ministers want to hammer home to an American audience.
“We understand that in order to get that message across, it’s not just about bilateral meetings. It’s also about talking to people that influence those decisions and going direct where they get their news,” the official said.
“If you want to win an election in Oxford, you’d speak to the Oxford Mail. And if you want to speak to Trump, you go on these kinds of outlets.”
