Smaller parties have been gaining ground in the U.K. in recent years, challenging the long-held two-party system and complicating the polling landscape.

ORB International’s Johnny Heald told the meeting of pollsters: “As one of the founding [BPC] members, clearly we set out with very good intentions to be transparent, but the industry’s changed massively … The combined turnover of all companies in this room has got to be hundreds of millions, and our [BPC] income is £4,000.”

In an emailed statement to POLITICO, Green acknowledged that the Reform UK story had “increased the salience of some of the issues amongst members,” but stressed that the BPC had already been working on reforms to its legal structure to better protect officers from legal challenge.

“The BPC doesn’t have professional staff and is run by the three Officers, so we felt there was a need to widen the number of members to increase the resilience of the organisation in cases when officers are working, ill, overseas etc,” she said.

The BPC is, she said, keen to “facilitate a conversation about the nature of the BPC, given its foundations and narrow remit on transparency, and the tenor of the meeting was to retain the existing remit, but with some steps to strengthen, and I was delighted our committee has grown in size now, with a larger team.”

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