It was part of a broader redirection of far-right resentments away from race and ethnicity to class and status, embodied by the yellow-vest protests that began months after that World Cup victory. Le Pen began to speak of France’s most famous athletes the way her father once dismissed Paris’ detached elites — “technocratic robots, graduates of the École Nationale d’Administration, and bourgeois bohemians,” he said in a 2006 address to a party convention — rather than as ungrateful immigrants representing the country’s restive suburbs.
The populist shift was evident in 2024, when several of the team’s top strikers all joined a swift counterattack against the National Rally following its gains in regional elections. French captain Kylian Mbappé called the outcome “catastrophic” and cautioned that “the extremes are knocking at the doors of power.”
“When you have the luck to have a huge salary, be a multimillionaire, the chance to travel in a private jet, I am a little annoyed to see these sports figures giving lessons to people who struggle to make ends meet,” Jordan Bardella, a Le Pen protégé then leading the National Rally, responded to Mbappé.
Now Bardella and Le Pen are waiting to see who will be the party’s candidate in next year’s presidential elections, a choice likely to be shaped by a looming court decision this week about Le Pen’s eligibility to run due to an embezzlement conviction. Polls show either candidate would be in a strong position to win the presidency.
The two party leaders disagree on plenty of policy and political questions, but when it comes to France’s national team — now seen as favorites to again lift the World Cup trophy — Bardella and Le Pen are united in their messaging.
“This tendency of actors, footballers and singers to tell the French how they should vote — particularly those earning 1,300 to 1,400 euros a month, while they themselves are millionaires or even billionaires — is starting to be very poorly received in our country,” Le Pen said after Mbappé stood by his anti-RN comments in a widely discussed Vanity Fair interview published just before the World Cup began.
“Those people who are fortunate enough to live well, to be protected from insecurity, poverty and unemployment,” she told CNN’s Christiane Amanpour, should “maintain a certain reserve.”