Sustainable and circular products can only deliver meaningful benefits when underpinned by a strong commitment to responsible management. This was the message VinylPlus brought to INC-5 in Busan, where our representatives, Charlotte Röber and Vincent Stone, showcased how our vision for PVC aligns with global efforts to combat plastic pollution.
VinylPlus understands that creating sustainable products is just the beginning — they must be managed to ensure a positive environmental impact.
Addressing plastic pollution requires accountability across the entire value chain. While VinylPlus’ partner companies play a vital role, an effective, practical and ambitious global instrument is crucial for supporting these efforts. Plastic pollution is a global challenge, often stemming from an imbalanced value chain spanning the entire life cycle of materials.
VinylPlus’ partners have demonstrated that responsibly managed PVC can enhance resource efficiency, reduce environmental impacts and contribute to a cleaner, greener planet. In Busan, we advocated for treaty provisions that promote sustainable material design, improve recycling infrastructure, and strengthen waste management systems. Tackling plastic pollution means addressing every stage of the life cycle. For VinylPlus, this means ensuring PVC products are designed for the circular economy.
Our vision to strengthen the global plastics treaty
During the negotiations for the legally binding Global Plastics Treaty, some opposed industry commitments to such measures, questioning their effectiveness. However, these commitments are essential for achieving the treaty’s objectives, and VinylPlus provides tangible proof that industry can deliver results ahead of regulation.
The European PVC industry leads globally in transitioning toward sustainable plastics.