LONDON — U.K. Prime Minister Keir Starmer on Wednesday vowed to take action against Elon Musk’s social media platform X after its Grok artificial intelligence system produced a flood of non-consensual sexually explicit deepfakes that included depictions of minors.
“It’s disgraceful, it’s disgusting, and it’s not to be tolerated. X has got to get a grip of this, and Ofcom has our full support to take action in relation to this,” Starmer said in a broadcast interview after thousands of nude deepfakes were published on X.
“This is wrong, it’s unlawful, we’re not going to tolerate it. I’ve asked for all options to be on the table,” he told the Greatest Hits Radio. “We will take action on this because it is simply not tolerable,” he added.

